My dad once looked at the vast collection of black shoes --from flip flops to stilettos-- in my closet and admonished, “Shoes are not an investment in your future.” He directed me to…
Membership numbers are down or flat. Your signature event that drew 200 people ten years ago now brings in 150. Overall attendance at your educational programs is in decline. Sound familiar? Our first instinct is often to blame our marketing.…
Thirty years or so ago as a fledgling bar professional I attended the ABA Bar Leadership Institute (BLI). I was the designated minder for the NYSBA president-elect. The three-day conference was a revelation convincing me of the value of convening…